Is 2024 your year?

Conquer the lake.
Join the Big Effort Swim.

August 17th, 2024 - Christina Lake, British Columbia, Canada

About us

Our Non-Profit Mission.

The Big Effort Foundation's mission is to inspire collective effort and personal achievement towards bigger-than-life pursuits that make a lasting and positive impact on our communities and people.

Proud organizer of Canada's Longest Open Water Swim Event for Charity - the Big Effort Swim!

Thank You For Your Support!

$ 40,000+

FUNDRaised for charity since 2022


Wear Impact Matters

Community Resources

We’ve created a space for you to access accommodations, tourist attractions, and learn more about the beautiful area we call home.

Join us Virtually

We're on Strava!

Stay motivated with us all year long. Join our Strava club for weekly leader boards and updates. Find new friends and track your training!

Special Shout Out

Our Platinum Sponsors.